Take this english major, see. Lead him to believe that he's destined to have a career, see. Then tell him the joke's up. Allow him to fall back on his talents, see. Encourage the english major by ordering his speciality cocktails, see. Make him think he's no longer a bartender, but a mixologist. Then, get his friends to come up with killer business cards, see. Then you got the guy with the ultimate business card. Director of Mixology for all that is great and holy. And, throw him a killer wife who's drop-dead gorgeous.
Basically that's what you've got with Arturo. Here's a brief bio: http://www.polishedpalate.com/bio/Arturo-Sighinolfi.html
So, we had a chance to hang out with him a while ago and get some feedback, suggestions. His motto is similar, and he really shakes a mean drink. My favorite drinks though have been immortalized in Chadzillas blog, so here goes:
http://chadzilla.typepad.com/chadzilla/2008/07/mixology-demo.html
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